work with us
Connect with Your Target Market
We are uniquely positioned as the only online resource site for tour companies offering walking holidays throughout the world. We match your services with a community of active and engaged international travelers who are interested in exactly what you have to offer. AND WE DO THIS FOR FREE! We are particularly passionate about promoting this form of travel to American travelers and supporting companies who develop walking holidays within the United States.
We 
walking holidays and want the world to love them too!
Freelance Content Writing, Web Design & Tech Implementation
We provide B2B content writing, proofreading and web design services to travel companies who want to improve their products and expand their reach. We are also happy to help research and implement new reztech/web tools such as payment platforms, multi-day tour operating software, interactive maps, and more. We focus exclusively on walking/hiking tour operators.
With 20+ years of experience as a librarian, tech instructor and writer, Clare has an eye for detail and knows how to provide information that clients want before they even ask. She can create content targeting your keywords that speaks with YOUR voice, not a robot. She is also well-equipped to edit an existing website or work with a back-end developer to design a new site. While tour operator tech is relatively new to her, Clare has decades of experience in assessing an organization’s tech needs, working with tech vendors and implementing new products. Eric’s 20+ years of experience as an engineer have made him an expert at technical writing, crafting clear concise instructions, as well as process-management.
We can help you to:
- Connect with your target audience, share your story and build trust in your company
- Increase your chances of being found organically
- Improve your content across all of your preferred formats (website, blog posts, articles, Ebooks, trip itineraries, route notes, social media posts)
- Create an improved website (skilled with WordPress, Elementor, and multi-day tour operator themes and web tools)
- Select and implement web tools to increase productivity and a better experience for your clients.
How we do this:
- Schedule a free consultation to learn about your business needs, brand, voice and services. We’re already fans of walking holidays and are aware of most of your competition, so the goal here is to listen to what you need and want to accomplish
- Quote a clearly defined fixed fee for services, no hidden fees or surprises
- Provide extensive online research to support in-depth writing
- Create original, SEO-friendly written content to the keywords you choose
- Provide reasonable revisions to tweak and polish the writing
- Meet your requirements and deadlines, every time
- Work with your preferred formats and technology (as long as it’s freely accessible to us)
- Keep you informed on progress
- Collaborate in a professional, friendly and flexible way so your experience is stress-free and enjoyable
We are Subject Matter Experts
Trips to Walkabout is your niche and we already know:
- what a walking holiday is and how it’s different from hiking/trekking
- what inn to inn versus center-based means (and all the other lingo)
- what you do and how you compare to your competition (assuming we’ve already reviewed you)
- where potential customers hang out online and how they search
- what potential customers want before choosing a walking holiday company
- what’s trending in the active travel industry and technology
We are honest and not motivated by profit
- We will always be honest with you if there’s something we feel unqualified to do; we’ll even refer you to someone else if we know who can help. It’s the librarian in Clare, she feels compelled to provide assistance to everyone!
- We are a team of just 2 people (for now) — this means we cannot offer you the same scale of services that a large marketing agency can provide. What we CAN provide is a truly personalized service that is more affordable and easily adaptable to your specific situation.
- We work FAST because we only take on a few clients at a time. You are our sole focus when we’re working on a project for you.
Partnerships
We love to recommend walking tour companies and walking-friendly destinations that earn our trust.
While we review ALL companies for free, we are selective in who we personally recommend. Companies that earn our Trusted Walks badge are those that we have personal experience with, either through sponsored trips or mutually beneficial partnerships. We are available for independent or group tours for highlighted coverage on our site, social media accounts and partner pages. We have a long list of walking holidays we want to take and limited time in which to do them. If you’re able and willing to offer a discount or throw in something extra (guided tour, chance to meet local business owners, etc.) then we would be happy to consider booking a walking holiday with you.
We are developing a network of tour operators, agencies and clients focused on walking and hiking.
You may not see it on our website, but behind the scenes we are building a strong community of people and businesses who are passionate about travel on foot. We take the adventure travel category and hyper-focus on walking and hiking tours. This includes:
- tour operators
- trip designers
- travel agencies focused on wellness and active tourism
- tourism associations
- destination management companies and organizations
- associations focused on sustainability, transformational travel and active travel
- rural development organizations
